Free Headline Analyzer

Analyze your headlines and titles for maximum click-through rate, engagement, and emotional impact

Write Headlines That Get Clicks

Your headline determines whether people click, share, or scroll past your content. This free analyzer scores your headlines based on proven engagement factors used by top publishers and content creators.

  • Instant scoring - Get an overall headline score (0-100)
  • Word analysis - Identifies power words, emotional triggers, and uncommon words
  • Length optimization - Checks character and word count for platform requirements
  • Actionable tips - Specific suggestions to improve your headline
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Headline Score

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Words
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Characters
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Power Words
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Emotional Words
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Uncommon Words
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Reading Grade

Length Analysis

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Word Analysis

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Structure Analysis

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Tips to Improve Your Headline

    What Makes a Great Headline

    High-performing headlines typically have:

    • 6-12 words (optimal for engagement)
    • 50-60 characters (visible in search results)
    • Power words that trigger action
    • Emotional appeal or curiosity gap
    • Specific numbers or data points

    Power Words That Work

    Words that increase click-through rate:

    • Urgency: Now, Today, Quick, Fast
    • Value: Free, Proven, Essential, Ultimate
    • Curiosity: Secret, Hidden, Surprising
    • Exclusivity: Exclusive, Limited, Insider

    Numbers in Headlines

    Why numbers improve headlines:

    • Set clear expectations for readers
    • Stand out in feeds and search results
    • Odd numbers often outperform even
    • Specific numbers (e.g., 7, 21) beat round numbers
    • "10" and "5" are most popular list formats

    Platform Considerations

    Optimize for different platforms:

    • Google: 50-60 characters visible
    • YouTube: 60-70 characters max
    • Email: 40-50 characters ideal
    • Social: Shorter often performs better

    Frequently Asked Questions

    What is a good headline score?
    Scores above 70 are considered good, and scores above 80 are excellent. However, don't obsess over the number - use the specific feedback to understand what's working and what could improve. A headline that accurately represents your content is more important than a perfect score.
    How long should my headline be?
    For most purposes, aim for 6-12 words or 50-60 characters. This ensures your full headline displays in Google search results and social media shares. YouTube titles should stay under 60-70 characters, while email subject lines work best at 40-50 characters.
    What are power words?
    Power words are persuasive words that trigger an emotional or psychological response. They include words that create urgency (now, today), suggest value (free, proven), spark curiosity (secret, hidden), or promise transformation (breakthrough, revolutionary). Using 1-2 power words can significantly increase engagement.
    Should I always use numbers in headlines?
    Numbers work well for list posts and tutorials, but aren't necessary for every headline. They provide clarity and set expectations. When using numbers, odd numbers (7, 9, 11) often outperform even numbers, and specific numbers (e.g., "7 tips") beat vague claims (e.g., "several tips").
    Can I use this for video titles?
    Absolutely! This analyzer works for any headline including YouTube video titles, blog post titles, email subject lines, and social media posts. The principles of engaging headlines apply across all formats. For video titles specifically, also check out our dedicated Video Title Generator.

    Since 2018 we’ve helped 1M+ creators smoothly record 17,000,000+ videos